AI-Powered Performance Marketing OS

YOUR ADS.
YOUR DATA.
ZERO GUESSWORK.

Built for performance marketers, media buyers, and agency owners — not end consumers, not generalists. Adiffy is the operating system for the people who actually run ads and are done making decisions on gut feel.

Book a Demo Call See how it works
2x
Team efficiency, same salary
90%
Faster campaign decisions
0
Random AI suggestions
3+
LLM integrations — Claude, GPT, Gemini
Blended ROAS Tracking
Competitor Ad Intelligence
UTM-Level Attribution
AI Creative Generation
RTO-Adjusted Analytics
Meta + Google + Shopify
Claude + ChatGPT + Gemini
Weekly AI Summary Reports
Campaign Turn-Off Signals
Blended ROAS Tracking
Competitor Ad Intelligence
UTM-Level Attribution
AI Creative Generation
RTO-Adjusted Analytics
Meta + Google + Shopify
Claude + ChatGPT + Gemini
Weekly AI Summary Reports
Campaign Turn-Off Signals
This Tool Is Built For
PERFORMANCE MARKETERS.
NOT EVERYONE.
Agency Owners
Running performance campaigns for D2C brands
Media Buyers
Managing ₹2L+ monthly Meta & Google spend
In-House Marketing Leads
Reporting to founders who want real numbers
End Consumers
Not what this is for
The Problem

YOUR TEAM IS GUESSING.
EVERY. SINGLE. DAY.

Data across 3 platforms. No single source of truth. Decisions made on gut feel. Your best marketer is a detective, not a strategist.

01

Fragmented Data = Wrong Decisions

Meta shows ROAS 13x. Shopify tells a different story. Your team picks the wrong campaign, burns 3 weeks of budget, and no one knows why CAC jumped to ₹35.

02

Generic AI Can't Help You

You paste a screenshot in ChatGPT. It gives 10 suggestions. You test all 10. Nothing works. Because ChatGPT has no idea what's actually happening in your account.

03

You're Dependent on One Genius

Your star performer holds all the institutional knowledge in their head. The day they leave, your agency bleeds. That's a business risk, not a talent model.

04

Creatives Are Made Blind

Your team creates ads without knowing what your competitors are running, what's winning in the market, or what your past creatives proved. Every brief starts from zero.

How It Works

ONE PLATFORM.
COMPLETE CLARITY.

Adiffy connects everything silently in the background — so your team makes decisions in minutes, not days.

01

Connect Everything

Meta Ads, Google Ads, Shopify — connected in under 5 minutes. Add your competitors. Adiffy starts learning immediately.

02

AI Builds Your Data Layer

Every order is traced to its exact campaign, creative, and placement via UTM. RTOs deducted. Blended ROAS calculated — automatically, daily.

03

LLM Decodes the Patterns

Claude, GPT, or Gemini — connected to your real data — spots what's working, what's failing, and what your competitors are quietly winning with.

04

You Make Precise Decisions

Get a weekly AI summary with exact numbers. 3 verified suggestions — not 10 random ones. Turn off the right campaigns before they burn your budget.

The Command Center

EVERYTHING IN
ONE PLACE.

app.adiffy.io/dashboard
Dashboard
Campaigns
Competitor Intel
AI Insights
Reports
Blended ROAS
4.2x
↑ 0.8x vs last week
Total Ad Spend
₹8.4L
↑ 12% this month
RTO Rate
9.2%
↓ 2.1% improvement
AI Suggestions
3
Verified, not random
Blended ROAS — Last 30 Days
CampaignSpendBlended ROASRTOsStatus
Summer Collection — UGC ₹1.2L 5.4x 6.1% Active
Retargeting — Cart Abandon ₹45K 7.2x 4.8% Active
Brand Awareness — Video ₹80K 1.8x 14.2% ⚠ Review
Lookalike — Top Buyers ₹95K 3.9x 8.7% Active
The ROAS Reality Check
Meta Reported ROAS
What Meta shows you
13x
↓ Deduct RTOs & Cross-Platform Attribution
Blended ROAS (Actual)
What Adiffy shows you
4.2x
AI Decision: Continue this campaign. Blended ROAS is above your 3.5x threshold. RTO is within range.

STOP FLYING
BLIND.

Meta's ROAS is a lie — and you've been making million-rupee decisions based on it. Adiffy calculates your real ROAS by tracing every order back to its exact source, deducting every RTO, and giving you the number that actually matters.

  • UTM-level attribution — every order traced to one campaign
  • Automatic RTO deduction from every ROAS calculation
  • Cross-platform reconciliation — Meta + Google + Shopify in sync
  • Weekly AI summary with blended numbers, not platform numbers
  • Turn-off signals before you burn your budget on dead campaigns
Competitor Intelligence

KNOW WHAT
YOUR ENEMIES
ARE RUNNING.

Adiffy tracks your competitors' Meta Ads Library daily — automatically. You know which creatives they launched, which they killed, and which ones have been running for weeks (meaning they work).

Competitor A
Tracking since 45 days
+15 new ads today
UGC Review — Product Demo
Running 22 days
● Winning
Talking Head — Founder Story
Stopped after 4 days
✕ Failed
Carousel — Before & After
Running 31 days
● Winning
Competitor B
Tracking since 30 days
−8 ads stopped today
Problem-Solution Hook
Running 18 days
● Winning
Static Image — Discount
Stopped after 2 days
✕ Failed
Reels — Unboxing Format
Stopped after 6 days
✕ Failed
AI Pattern Summary
Based on 45 days of competitor tracking, the market is winning with UGC formats + problem-solution hooks.
Static discounts and talking head formats are consistently failing within 5 days across all 3 competitors.
AI Creative Brief Generated
"Create a 15-sec UGC-style Reel using the problem-solution format. Open with pain point in first 3 seconds. Your ICP data suggests women 25–34 respond best."
Core Features

THE FULL SYSTEM.

Precise AI Suggestions — Not Generic Ones

ChatGPT gives you 10 suggestions — you test all 10, nothing works, because it had no idea what was actually happening in your account. Adiffy works differently: before it ever shows you a single suggestion, it silently checks every possible cause in the background — your website speed, landing page conversion rate, historical ROAS averages, RTO patterns, competitor activity. The ones that are already healthy? Eliminated automatically. You never see them. What you get are 3 or 4 suggestions that have already been verified against your live data. Every suggestion means something. None of them are noise.

Self-Verified Before You See Them

Seamless Data Connections

Meta, Google Ads, Shopify, your website — all connected seamlessly. Every platform talks to each other. No data islands. No manual exports. No reconciliation headaches.

Always In Sync

AI Creative Engine — Brief to Ready

Adiffy knows what's winning in your market (via competitor tracking), what's working in your account (via historical data), and who your buyer is (via your product + ICP data). It combines all three to generate creative briefs that are statistically likely to win — before you spend a rupee.

No Copywriter Needed
Generated Creative Brief
FORMAT
UGC-style Reel, 15–30 seconds
HOOK (First 3 seconds)
"Still using [X]? Here's why 2,000 people switched..."
TARGET SIGNAL
Women 25–34, mobile, evening hours — highest conversion window
Real Results

NUMBERS DON'T LIE.

What agencies using Adiffy are seeing within the first 60 days.

2x
Clients per marketer
Same salary, double capacity
3L
Average ad spend managed
per marketer per month
90%
Reduction in time spent
on data compilation
3–4
Precise, verified suggestions
not 10 generic guesses
Integrations

WORKS WITH
YOUR STACK.

Adiffy connects natively with every platform you already use — and powers it with the LLM of your choice.

Ad Platforms
Meta Ads
Google Ads
Instagram
YouTube Ads Soon
Commerce & Data
Shopify
WooCommerce Soon
Google Analytics
Meta Ads Library
LLM Engines — You Choose
Claude (Anthropic)
ChatGPT (OpenAI)
Gemini (Google)
Bring Your Own Key
For Marketers Only

BUILT FOR THE
PEOPLE WHO RUN ADS.

This isn't for end consumers or brand managers who check dashboards once a week. Adiffy is for performance marketers, media buyers, and agency owners who live inside ad accounts — and are ready to stop guessing.

Book a Demo Call See it in action
Access granted after demo call · Built for agencies managing ₹2L+ monthly ad spend